Archive Artist Project x Nike Air Max 90

At its core, the Archive Artist Project exists to give space to creative voices; inviting artists, collectives, and collaborators to interpret product through their own lens. For this chapter, the focus turned to music, using the Nike Air Max 90 as a point of departure. A silhouette rooted in culture, reimagined through sound. Half &…

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PUMA x PLEASURES

The newest PUMA x PLEASURES drop is a subversive mix of old and new, sport and street, fashion and tech. Pleasures, a streetwear brand known for their punk, metal, and grunge leanings, joins PUMA for another drop. In this latest collab, streetwise silhouettes are transformed with techy materials and practical details. Plus, Pleasures injects some…

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PUMA X RHUIGI: NEW YORK WORLDWIDE

This is PUMA x RHUIGI New York Worldwide. In this series, Rhuigi reinterprets PUMA’s classics in a tribute to NYC, the city that has shaped youth culture like none other. In this newest drop, Rhuigi draws inspiration from the iconic Clyde silhouette and its basketball roots. Premium takes on the classic sneaker are complemented by…

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TAKING AIR TO THE MAXX

Play Video This year, on Sunday 26 March 2023 Nike brought the energy and sole of Air to Cape Town as we celebrated Air Max Day at our Maxxed Out event at Archive Collective, 107 Bree Street Day with local creators Simphiwe Mbhatha, Omphile Pea, Clifford Zulu, Nikiwe Dlova and Lethabo Motlatle. Simphiwe Nondumiso Mbhatha…

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My Archive with Sinenhlanhla Chauke

Meet Sinenhlanhla Chauke. Art Director, and illustrator extraordinaire who, at just 24, runs his own studio, has worked with the Loeries, Spotify, and of course Archive on the new flagship store in Cape Town. His work depicts his perspective and lived experiences growing up ekasi and figuring out his identity and the changing identity of…

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JOIN FORCES WITH NIKE AIR FORCE 1 AND THE ARCHIVE COLLECTIVE, THE CREATOR COMMUNITY THAT IS PUSHING CULTURE FORWARD

Join Forces with Nike Air Force 1 and the Archive Collective, the creator community that is pushing culture forward. Powered by the unifying symbol of the Air Force 1, the Archive Collective features local creatives at the forefront of the next generation sharing their knowledge, ideas, and experience in a series of Creator Sessions #JoinForces…

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NEW BALANCE 9060

The 9060 is a new expression of the refined style and innovation-led design that have made the 99X series home to some of the most iconic models in New Balance history. The 9060 reinterprets familiar elements sourced from classic 99X models with a warped sensibility inspired by the proudly futuristic, visible tech aesthetic of the…

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MY ARCHIVE WITH DENIECE MARZ

What happens when you add hip hop, jazz, a bit of lounge, alternative & reggae ( to name a few) into a honey pot and mix it to the groove of the beat? The otherworldly Miss Deniece Marz, that’s what. A friend of the brand (listen to her Archive playlist here), this multi- hyphenated dj…

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